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Transaction advisory

Commercial Due Diligence

As trusted advisors for leading PE firms and family offices across industries, we provide holistic Commercial Due Diligence for both buy-side and sell-side transactions to identify growth opportunities, mitigate risks, and maximize deal value.

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Commercial Due Diligence

Informed investment decisions in dynamic markets

At OMMAX, we have developed a comprehensive commercial due diligence methodology that examines all aspects of potential acquisitions based on 2,000+ international projects and >$20bn in deal value. 

What sets our commercial due diligence apart is our unique combination of industry knowledge, data-driven analysis, and commercial expertise, that serves both buy-side investors seeking hidden value drivers and sell-side clients preparing compelling equity stories. 

We don't just look at historical performance; we assess future growth potential through the lens of digital transformation and market evolution. Our team identifies opportunities others might miss and flags risks before they become problems, delivering clear, actionable insights within your timeline to ensure confident investment decisions.

Our Offering

Comprehensive buy-side and sell-side Commercial Due Diligence services

01

Business model & strategy analysis

We evaluate business models, revenue streams, and strategic positioning across regions, products, and channels. Our analysis includes SWOT assessment, USP identification, and value chain mapping for investment evaluation and compelling equity story development.

02

Operational excellence assessment

We evaluate capabilities across the entire value chain, identifying efficiency gaps and improvement opportunities. Our experts assess technology infrastructure, process maturity, and organizational readiness for scale, delivering actionable recommendations for enhanced performance.

03

Customer and revenue analysis

We analyze customer segments, behavior patterns, and satisfaction metrics to validate revenue projections. Our evaluation identifies loyalty drivers, churn risks, and acquisition opportunities while uncovering cross-selling potential for risk assessment and growth positioning.

04

Market and competitor analysis

We analyze market drivers, entry barriers, and demand through comprehensive modeling while identifying competitive positioning within the landscape. Our assessment evaluates market size, growth trends, and competitive advantages for informed investment decisions.

05

Business plan and financial validation

We scrutinize business plans and financial projections using advanced modeling with scenario-based validation. Our analysis provides confidence in target outlook for buyers while highlighting financial strength and growth trajectories for sellers.

06

Technology, data and AI intelligence

Our digital tools analyze market data to identify trends and opportunities traditional research misses. We combine AI-powered analytics with expert insights to deliver competitive intelligence and forward-looking industry development perspectives.

07

Value creation and growth roadmap

We identify specific growth levers and quantify post-acquisition impact potential. Our analysis maps untapped markets, product extensions, and digital transformation initiatives while developing actionable value creation plans for sustainable growth.

08

Risk assessment and mitigation

We identify risks and develop practical mitigation strategies addressing competitive threats, market disruptions, and operational vulnerabilities. Our approach provides actionable recommendations to protect investments and strengthen competitive positioning.

Our impact

Our CDD services in numbers

500+ M&A Deals
€20B+ total deal value
3,000+ projects
200+ PEs served

AURELIUS was very content with the prolonged and comprehensive support that OMMAX delivered around the sale of Distrelec. The work of the digital exit readiness provided excellent preparation, which culminated in a compelling equity story in the Vendor Due Diligence report.

Stephan Rahmede
VP, Aurelius Group

Why OMMAX

Your go-to partner for transaction advisory & CDD

01

Industry expertise

Our deep vertical knowledge across consumer & retail, business services, software, healthcare, pharmaceuticals, education, and travel enables sector-specific insights that generalist advisors miss, ensuring accurate market assessments for buyers and compelling positioning strategies for sellers.

02

Buy-side & sell-side excellence

We serve both buyers seeking comprehensive target assessment and sellers preparing compelling equity stories. Our dual perspective ensures thorough due diligence for informed investment decisions and optimal exit positioning for maximum valuations.

03

360° value creation

We deliver comprehensive roadmaps aligning commercial, digital, technical, and data opportunities, ensuring no value creation potential is overlooked for post-acquisition growth and exit readiness positioning that attracts premium buyers.

04

Streamlined efficiency

Our single-point-of-contact approach and bundle pricing model reduces costs by consolidating services under one provider. You eliminate redundant expenses while receiving comprehensive analysis from an integrated team that accelerates transaction timelines.

Get in touch

Interested in working with us for your next CDD? Contact our experts!

Toni Stork

Founding Partner & CEO

Dr. Stefan Sambol

Founding Partner

Isabella Calderon Hoyos

Partner Transaction Advisory & Strategy

Max Kneissl

Partner Transaction Advisory & Strategy

Frequently asked questions

Everything you need to know about Commercial Due Diligence

Commercial Due Diligence is a comprehensive examination that evaluates business models, market dynamics, customer base, competitive landscape, and validates business plans. For buy-side, it assesses commercial potential and mitigates investment risk by identifying value creation opportunities. For sell-side, it creates compelling equity stories that highlight strengths, address potential concerns proactively, and position businesses for maximum valuation outcomes.

For buyers, Commercial Due Diligence provides detailed understanding of market dynamics, competitive positioning, and growth opportunities while identifying potential risks that could impact investment returns. For vendors, it helps control the transaction narrative, demonstrates business strengths, addresses buyer concerns before they arise, and positions the company for premium valuations by highlighting value creation potential.

Our buy-side approach focuses on uncovering hidden risks, validating growth assumptions, and identifying post-acquisition value creation opportunities through rigorous market analysis and competitive benchmarking. Our sell-side approach emphasizes showcasing business strengths, quantifying growth potential, developing compelling equity stories, and proactively addressing potential buyer concerns to maximize valuation outcomes.

For buyers, we provide strategic investment insights, risk identification, market trend analysis, competitive positioning assessment, and post-acquisition value creation roadmaps. For vendors, we deliver compelling equity stories, proactive issue resolution, competitive advantage highlighting, growth potential quantification, and negotiation position strengthening to achieve optimal transaction outcomes.

For buy-side, Commercial Due Diligence should begin early in the evaluation process, running parallel to financial assessments to inform valuation models and negotiation strategies. For sell-side, it should start 6-9 months before market approach, allowing sufficient time to address identified issues, implement improvements, and develop compelling equity stories before engaging potential buyers.

Commercial Due Diligence typically takes 4-6 weeks depending on business complexity and transaction requirements. Our structured methodology enables efficient assessment without compromising depth or quality. For sell-side engagements, the timeline may extend to include equity story development and buyer preparation materials, ensuring optimal market positioning.