Conferences

Meet OMMAX at We Make Future 2026

WMF 2026 brings together global leaders across AI, technology, digital innovation, and entrepreneurship. OMMAX joins the international ecosystem to discuss how AI, data, and digital transformation are reshaping business growth and operational value creation.

About the conference

We Make Future (WMF) is one of Europe’s largest international trade fairs and festivals dedicated to AI, technology, digital innovation, and entrepreneurship. Bringing together companies, startups, investors, institutions, and technology leaders from more than 90 countries, WMF serves as a global platform for innovation and future-oriented collaboration.

Hosted at BolognaFiere, WMF combines conferences, exhibitions, networking opportunities, and business matching initiatives across AI, digital marketing, venture capital, open innovation, and emerging technologies.

Conference highlights

With more than 90 stages, 1,000+ international speakers, and thousands of companies and investors participating, WMF provides direct insights into the technologies and trends shaping the future of business and society.

Key themes include:

  • Artificial Intelligence and Agentic AI
  • Digital transformation and customer experience
  • Data, automation, and operational scalability
  • Venture capital and startup ecosystems
  • Open innovation and emerging technologies
  • AI-driven business growth and value creation

OMMAX on stage at WMF 2026

Luca Fratesi, Partner & Head of Italy at OMMAX, will be speaking at the AI Global Summit as part of the Web Marketing Festival with a keynote on how brands can improve their visibility and recommendation potential inside AI-driven search and conversational systems.

The session will explore how organizations can measure and optimize their presence across large language models (LLMs), using real-world brand examples to demonstrate how AI recommendations increasingly influence customer discovery, traffic, conversions, and competitive positioning.

Session: When AI recommends: Is your brand ready to be chosen by AI?
Date: 25 June 2026, 16:10–16:40
Stage: Premium Stage | AI Global Summit | Web Marketing Festival
Language: English

Meet us there

The OMMAX team will be on-site in Bologna and looks forward to connecting with companies, investors, startups, and innovation leaders from across the global technology ecosystem.

To schedule a meeting with our team, please reach out to our experts below.

Connect with OMMAX

Luca Fratesi.png

Luca Fratesi

Partner & Head of Italy
Profile

Time and Location

24–26 June 2026
Bologna
Get in touch

Book a meeting with OMMAX at WMF 2026

<span class="ezstring-field">Luca Fratesi</span>

Luca Fratesi

Partner & Head of Italy