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GSG GENII Software Group (“GENII”) invests in Jarosch & Haas to expand portfolio with software solutions for public transport
GSG GENII Software Group (“GENII”) invests in Jarosch & Haas to expand portfolio with software solutions for public transport

We would like to congratulate GENII (backed by funds advised by BU Bregal Unternehmerkapital and Elvaston) on its acquisition of Jarosch & Haas, a leading provider of digital solutions for public transport companies. This transaction expands GENII’s offering for the public sector with specialized expertise in public transport technology.
OMMAX acted as an exclusive commercial advisor to GENII, supporting with Commercial Due Diligence, including in-depth analysis of the following topics:
- Market sustainability considering different scenarios of Deutschland Ticket development
- Competitive edge and right to win across different countries in DACH
- Customer dynamics focusing on the overall customer satisfaction and loyalty, as well as performance against key purchasing criteria
- Business plan validation (incl. assessment of pipeline of top customers) with further identification of the value creation levers and future growth verticals
Jarosch & Haas is a trusted partner for public transport companies, providing comprehensive digital solutions including Mobility-as-a-Service offerings and ERP-like systems (Atrium) that enable tariff management, ticketing systems, customer management platforms, mobile applications, webshops, and control systems. For the last 30 years, the company has been specializing in creating modular, customizable solutions that grow with clients' needs, emphasizing modern technology, continuous development, and high-quality service delivery.
GENII's acquisition of Jarosch & Haas will expand the software offering for the public sector, combining GENII's growth platform and operational expertise with Jarosch & Haas's deep domain knowledge and established customer relationships. Jarosch & Haas will strongly benefit from GENII's resources and network to accelerate its growth and expand its market presence.
Dr. Friedrich Neumeyer, Group CEO of GENII, commented:
"Jarosch & Haas is an extraordinary company with an impressive growth trajectory and a clear vision of developing software for public transport that optimally supports mission-critical processes. We look forward to accompanying Jarosch & Haas on this journey in the future."
Sascha Kaumann, Partner for External Growth at GENII, added:
"The acquisition of Jarosch & Haas represents a strategic expansion into the public transport technology sector, complementing our offering for the public sector. Jarosch & Haas's three decades of expertise in public transport digitalization and their strong customer relationships make them an ideal addition to our portfolio as we continue to build market-leading positions in specialized vertical markets."
Isabella Calderon Hoyos, Partner at OMMAX, added:
"We are delighted to have supported GENII in their strategic acquisition of Jarosch & Haas. Our commercial due diligence validated the compelling market opportunity in public transport digitalization and highlighted the strong synergies between GENII's growth platform and Jarosch & Haas's specialized expertise. This combination creates significant value creation potential in an industry undergoing rapid digital transformation."
Do you want to know more about OMMAX's experience in transaction advisory? Get in touch with our experts.
About GENII
GENII offers leading, industry-specific software solutions and services tailored to the needs of medium-sized companies and public administrations. Headquartered in Munich, GENII is supported by funds advised by BU Bregal Unternehmerkapital and Elvaston. The group operates through six industry-focused verticals: Manufacturing, Retail, Distribution, Automotive Aftermarket, Laboratories and Public Services. Its focus is on European customers, particularly in the DACH region, Scandinavia, Benelux, the UK and Italy. GENII employs around 3,000 people at more than 35 locations and generates revenues of over €400 million.
For more information, please visit https://gsg-genii.com/en/home/
About Jarosch & Haas
Founded in 1998, Jarosch & Haas is a rapidly growing provider of software solutions for public transport. With its complete solutions – from ticketing and billing to apps, web shops and control systems – the company serves numerous transport companies and mobility service providers in Germany and Austria. The company has around 40 employees and operates from several locations in Austria and Germany.
For more information, please visit https://www.mobile.at/
About OMMAX
OMMAX is a fast-growing digital strategy consultancy specializing in transaction advisory, strategy, and end-to-end execution of digital initiatives. Our vision is to build digital leaders worldwide to foster innovation and accelerate digital growth and profitability. Over the past 14 years, we have completed 300+ M&A deals with a total deal value of over €20B, alongside 3,000+ international value creation projects in various industries for leading private equity firms. We are a front-runner in holistic, data-driven strategy consulting and end-to-end execution, particularly within the global private equity sphere.