Director Digital Strategy
Alexander Porsche
Alexander is Director of Digital Strategy at OMMAX, focusing on driving digital transformation and go-to-market excellence for leading pharmaceutical and healthcare companies. With a strong background in digital strategy and venture development, he combines strategic insight with technical expertise to deliver impactful growth across industries.
About Alexander
As a Director in the digital Strategy and Execution team Alexander excels at leading interdisciplinary teams through every stage of digital transformation, from strategic vision to execution. His analytical mindset and hands-on approach ensure that digital initiatives deliver both measurable business impact and sustainable growth.
Before joining OMMAX, Alexander built deep expertise in digital strategy, product innovation, and venture development. As Senior Venture Architect at a Munich-based product studio, he led multiple digital transformation projects across industries such as automotive, real estate, cybersecurity, and decarbonization. One of his ventures received the German Innovation Award 2023, recognizing its outstanding contribution to digital innovation.
Earlier in his career, Alexander founded a digital travel services start-up, successfully securing investor funding and driving early commercial growth. He also gained valuable experience in pharma strategy and venture capital, strengthening his understanding of digital innovation, business modeling, and healthcare ecosystems.
At OMMAX, Alexander now serves as Director Digital Strategy, with a strong focus on the Pharma and Healthcare sectors. He advises leading life science companies on digital transformation, go-to-market planning, and commercial model innovation, helping them unlock new growth opportunities and build future-ready business models.
Alexander holds a Master’s in Business Innovation and a Bachelor’s in Business Administration from the University of St. Gallen (HSG). He has also completed specialized training in Product Management and Data Science & AI, combining strategic acumen with technical expertise to deliver lasting digital impact.
His combination of entrepreneurial drive, consulting experience, and deep understanding of healthcare markets makes Alexander a key contributor to OMMAX’s mission of driving digital excellence across the Pharma and Healthcare industries.