Industry Insights

OMMAX advised 7pace on its successful sale to Appfire

3D rendering of a digital cloud illustration outlining modern internet technology and innovative processes.

7pace is the industry’s first AI-driven multi-cloud time management solution and the leading integration for teams using Azure DevOps and GitHub. Appfire is a leading enterprise collaboration software provider for teams to enhance and extend platforms like Atlassian, Salesforce, and Microsoft. Together, they will form the only true powerhouse for time-tracking solutions across various ecosystems.

In preparation for the sale, OMMAX supported 7pace and their M&A advisor 4GC with a tech factbook and examined the company’s value proposition and USPs, product portfolio, IT organization, software development process as well as IT and data landscape. 7pace has a unique offering via deeply integrated time tracking into developer workflows down to the work item level, providing most accurate data for team management and financial accounting. The highly customizable tracking and reporting solution provide a seamless and effortless product experience made by developers for developers.

Dr. Stefan Sambol, Partner at OMMAX, comments: “We very much enjoyed working with 7pace and the management throughout the process. 7pace has shown a strong trajectory of organic growth since its foundation with high customer retention driven by a unique product offering and constantly expanding product features for Azure DevOps and GitHub. In the future, the company will benefit from rising cloud software penetration for developers and its competence in developer-oriented product development.”

About 7pace

7pace is the industry’s first AI-driven multi-cloud time management solution and the leading integration for teams using Azure DevOps and GitHub.

For more information about 7pace, please visit: 7pace.com

About 4GC

4GC is a founder-led M&A advisory and investment boutique based in Germany focusing on technology driven business models.

For more information about 4GC, please visit: 4growthcapital.com

 

About Appfire

Appfire is a leading enterprise collaboration software provider for teams to enhance and extend platforms like Atlassian, Salesforce, and Microsoft.

For more information about Appfire, please visit: appfire.com

About OMMAX 

We believe everyone can become a digital leader. 

OMMAX is a fast-growing digital strategy consultancy specializing in transaction advisory, strategy, and end-to-end execution of digital initiatives. It’s our vision to build digital leaders worldwide to foster innovation and accelerate digital growth and profitability. Since 2011, we realized 500+ M&A deals with >€20B deal value and 3,000+ international value creation projects in various industries for leading private equity firms in commercial strategy, digital operational excellence, advanced data strategy, analytics, tech, and automation. As a front-runner for holistic data-driven strategy consulting and end-to-end execution, we are the leading consultancy within the global private equity sphere, designing and delivering best-in-class digital strategy and value creation.

Meet the authors

Dr. Stefan Sambol

Dr. Stefan Sambol

Founding Partner
Profile

OMMAX supported us by effectively combining software product understanding and tech expertise to derive a concise factbook about our unique offering and underlying technology platform, its competitive positioning and scalability to other cloud platforms going forward. They managed to elaborate on the drivers of our success and highlighted valuable insights which were an important factor in the transaction process.

Mark Schaeffler
Founder and CEO of 7pace