Conferences

OMMAX at DMEXCO 2026

DMEXCO brought together Europe's digital marketing, technology, and commerce leaders to shape the future of AI-driven business. OMMAX attended to connect with decision-makers and hosts a masterclass on building secure, AI-ready digital platforms.

Book a meeting

About the conference

OMMAX attended DMEXCO 2026, Europe's leading digital marketing and technology event, bringing together industry leaders, marketing professionals, technology innovators, and digital decision-makers from across the globe. As AI continues to redefine marketing, commerce, and customer engagement, organizations are moving beyond experimentation toward scalable, AI-enabled business models.

Under its 2026 theme, "Scaling Intelligence," DMEXCO focused on how organizations can successfully scale AI-driven value creation across marketing, commerce, technology, and customer experience. The event brings together leading brands, technology providers, agencies, and innovators to explore the trends shaping the digital economy.

OMMAX on stage at DMEXCO

Sven Vörtmann, Partner Tech & AI Platform Engineering at OMMAX, hosted a masterclass together with Ibexa on how secure digital platforms become the foundation for successful AI adoption. As generative AI rapidly transforms how organizations operate, many still struggle with fragmented systems, unclear governance, and growing security requirements. This session explored why successful AI implementation depends not only on technology and use cases, but on the underlying digital platform, governance model, and organizational readiness.

Drawing on practical examples, OMMAX and Ibexa demonstrated how organizations can build AI-ready digital experience platforms that combine architecture, content, governance, cybersecurity, and AI to enable scalable, secure, and business-driven transformation.

Also attended DMEXCO and want to connect with our experts? Reach out through the form below to book a meeting with OMMAX.