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OMMAX accelerates international growth with appointment of former BCG Healthcare Partner Sandra Welchering as Partner
OMMAX accelerates international growth with appointment of former BCG Healthcare Partner Sandra Welchering as Partner
Munich, 09.09.2026 – OMMAX, the leading AI-first consultancy and AI-engineering platform, today announces the appointment of Sandra Welchering as Partner.
In her new role, Sandra Welchering will join OMMAX Founding Partner Dr. Anja Konhäuser in leading the Life Sciences & Healthcare practice, with particular responsibility for accelerating its international expansion.
Sandra brings more than 20 years of strategy consulting and industry experience. Before joining OMMAX, she spent three years as a Partner in BCG's Healthcare practice and, prior to that, 7 years at McKinsey & Company. Earlier in her career, Sandra Welchering spent 13 years at Bayer, holding strategic, financial, and commercial roles in Germany and the United States, including senior responsibilities within Bayer Consumer Care.
Sandra Welchering, Partner at OMMAX, said:
“What attracted me to OMMAX was its strong position in healthcare and consumer health and its distinctive combination of deep sector expertise, strategic transformation capabilities, and AI engineering. Having worked both in operational and commercial roles at Bayer and as a senior advisor at McKinsey and BCG, I have experienced transformation from both perspectives. The industry has now reached a fascinating inflection point. AI is fundamentally changing how healthcare companies operate, engage with customers and patients, and compete.”
Her appointment reflects a fundamental shift in the consulting market. As AI moves beyond individual applications and becomes embedded in core business processes, healthcare companies increasingly need partners that combine deep industry expertise and strategic judgment with the ability to implement technology at scale.
Having already built a significant client base across pharmaceuticals, consumer health, medtech and healthcare services, including more than 150 clients across over 20 markets, OMMAX is now expanding its Life Sciences & Healthcare business internationally to meet growing demand for AI-enabled commercial and operational transformation.
Founded by Dr. Anja Konhäuser and Lisa Marsfeld, the practice has since grown into one of OMMAX’s largest, supported by a broader senior leadership team including Founding Partner Dr. Stefan Sambol and Partners Isabella Calderon Hoyos, Max Kneissl, Sinan Erhan and Jan Knaisch. Welchering’s appointment adds further sector depth to this established platform and strengthens its international growth ambitions.
Sandra Welchering added:
“The opportunity is to help leadership teams move from experimentation to measurable value by redesigning processes and operating models and embedding AI sustainably into their organizations. I am excited to work with Anja, Lisa and the wider OMMAX team to expand our Life Sciences & Healthcare business internationally.”
Life Sciences & Healthcare enter the next era of AI
Pharmaceutical and healthcare companies have moved beyond the question of whether to adopt AI. The strategic challenge is now how to embed AI sustainably into core processes, operating models and decision-making in a way that generates measurable business value.
Dr. Anja Konhäuser, Founding Partner at OMMAX, said:
“Healthcare companies do not need another list of 100 potential AI use cases. They need a partner that combines strategic judgment and deep sector expertise with the ability to implement AI at scale, redesign operating models and measure the resulting impact. Sandra brings an exceptional combination of hands-on industry experience, strategic judgment, and commercial transformation expertise. Together with Lutz and our engineering teams, we can take responsibility from strategic prioritization through architecture and implementation to measurable value creation.”
Silicon Valley expertise meets healthcare transformation
Chief AI Officer Lutz Finger joined OMMAX following leadership roles at Google, LinkedIn and Snap. At Google, he contributed to the development of Google Health, including AI-driven population-health products and healthcare data platforms. Today, he leads OMMAX’s AI capabilities across strategy, engineering and deployment.
Lutz Finger, Chief AI Officer at OMMAX, said:
“We are moving from AI supporting individual tasks to AI becoming an integral part of how work itself is orchestrated. AI agents will increasingly execute complex processes and support decisions across functions. However, these solutions must be designed from day one around each company’s data environment, regulatory requirements, and security standards. The real challenge is not simply adopting AI, but redesigning processes and operating models around its capabilities.”
Building the AI-enabled healthcare company
AI is reshaping research and development, commercial operations, supply chains and patient engagement. At the same time, evolving customer journeys, new go-to-market models, regulatory requirements and increasing cost pressure are redefining competitive advantage.
The challenge is no longer access to AI, but to identify where AI can create the greatest value and embed it sustainably into business processes, operating models and decision-making.
OMMAX combines deep Life Sciences & Healthcare expertise with commercial strategy, AI benchmarking, data capabilities and engineering across areas including commercial excellence, customer engagement, R&D, supply chain and operational efficiency. From identifying and prioritizing high-value opportunities through architecture and implementation, OMMAX develops solutions around clients’ data environments, regulatory requirements and security standards, and measures the resulting business impact.
As access to AI becomes ubiquitous, competitive advantage will increasingly depend on how effectively companies embed it into their operating models and value chains.
About OMMAX
OMMAX is a leading AI-first consultancy and AI-engineering platform specializing in AI strategy, business transformation, transaction advisory, and value creation in the age of AI. Founded in Munich in 2011, OMMAX serves large corporates, mid-sized companies, and private equity firms across Europe and beyond in driving sustainable growth and accelerating digital performance.
With more than 4,000 completed projects across 50+ countries and a Net Promoter Score of 90, OMMAX combines deep business expertise with advanced capabilities in tech, data, and AI to deliver measurable impact. Our mission is to build digital and AI leaders by helping clients unlock EBITDA growth, strengthen their equity story, and scale efficiently in an increasingly technology-driven world.
From commercial and digital due diligence to end-to-end transformation programs and AI-enabled operating models, OMMAX guides organizations through strategic planning, implementation, and long-term value creation. With a team of 400+ experts and a global client base, we deliver measurable performance improvements, superior customer experiences, and lasting enterprise value.